Our Purpose
and Mission
Spotlight Sports Group is a global media and technology company with a clear purpose, to set the standard for trusted, customer-driven experiences across global racing and sports betting. Guided by our mission to create experiences that fans love, we combine more than 40 years of Racing Post heritage with bold innovation to deliver the next generation of content, data and digital products.
Consumer Brands
and Global Reach
Bridging consumer media and B2B solutions, we connect millions of fans to trusted insights through our award-winning brands Racing Post, Pickswise, myracing and Free Super Tips. Simultaneously, our market-leading B2B tools, including Superfeed content engine, Halo live streaming, and Spotlight iQ’s AI-driven insights and our digital and print betting shop displays to enhance engagement, retention, and sustainable growth.
Retail Strength
and Innovation
Retail remains a cornerstone of our success, with Racing Post newspapers and digital shop displays proven to enhance performance in thousands of betting shops worldwide. At the same time, we continue to invest heavily in innovation, from AI-powered content and multilingual translation to fully integrated digital platforms. Our international marketing agency, ICS-digital and ICS-translate, extends our reach even further, delivering localised content and campaigns across more than 80 languages.
Trusted Partner
to the Industry
With over 400 employees worldwide, Spotlight Sports Group is trusted by leading names in betting, racing and sports media. By combining heritage, technology and expertise, we are powering growth and engagement across global racing and sports betting, today and for the future.
OUR TEAM
Mark Renshaw
Chief Executive Officer
Background
Mark Renshaw was appointed CEO in November 2022 after 14 years at Spotlight Sports Group (SSG). He joined Racing Post in 2008 as Head of Digital and played a central role in its transformation into a digital and affiliate powerhouse, including launching the first transactional betting app by an affiliate.
Mark was integral to the ownership transition to Exponent Private Equity in 2016 and led the evolution of Racing Post into Spotlight Sports Group in 2020. He has overseen the Group’s M&A strategy, including the acquisitions of ICS, Apsley and Alarm Sports Network, accelerating growth across North America and Europe.
After four years as COO, Mark became CEO with a focus on unlocking the next phase of global growth.
Chris Duncan
Chief Operating Officer
Background
Chris Duncan has a 25-year track record in media monetisation, content strategy, digital transformation and business model change, delivering growth across UK, US and European businesses.
Early in his career, as Managing Director of a cloud CRM startup, he doubled revenue and expanded into European markets. At News Corp, he was Chief Customer Officer, responsible for marketing and business development across all UK news brands. As Managing Director of The Times, he helped scale the digital subscriptions business to record subscriber numbers and ARPU.
As CEO of Bauer Media UK Publishing, Chris managed a portfolio of 80 brands and 800 people, delivering revenue diversification, increased profitability and double-digit digital revenue growth.
He has also served as a board director for Frontline (distribution), the PPA, PAMCO and IPSO RFC, driving cross-industry collaboration. Most recently, he founded consultancy businesses Seedelta (Publishing) and Atlas Sports.
Tom Kerr
Editor and Content Director
Background
Tom Kerr has been Editor of the Racing Post since 2018. He joined the newspaper in 2009 and has held a number of roles across the business, most recently as a senior writer, before taking on the editor role. He brings deep institutional knowledge of both the brand and the racing industry.
Sam Houlding
Managing Director B2B
Background
Sam Houlding is Managing Director of B2B at Spotlight Sports Group, with overall responsibility for driving growth across the Group’s B2B operations. He has spent more than 16 years at Spotlight Sports Group, progressing through the commercial organisation from entry-level account management roles to senior leadership.
Prior to his current role, Sam served as Chief Commercial Officer, where he was responsible for shaping and delivering group-wide revenue strategy, overseeing partnerships, marketplace opportunities and M&A activity across both digital and retail landscapes. Earlier roles include Group Commercial Director, Head of Sales and Display Sales Manager, during which he played a key role in scaling B2B content and product syndication, affiliate partnerships and broader commercial operations.
Sam brings deep sector knowledge, long-standing relationships with major betting operators, and a detailed understanding of how the full SSG proposition - Racing Post, data, content and products - is taken to market globally.
Katie Jones
Group People Director
Background
Katie Jones is Group People Director at Spotlight Sports Group, responsible for shaping the Group’s people strategy, culture and employee experience. She joined SSG in January 2023 and leads on engagement, organisational effectiveness and developing a people-first culture to support the Group’s growth ambitions.
Prior to SSG, Katie held senior roles at Sky Betting & Gaming and Flutter Entertainment where she led People Experience teams across UK&I. There, she focused on creating innovative people practices across fast-growing digital teams, with a strong emphasis on engagement, talent development, reward and employee journey design.
Katie brings deep experience in people strategy, culture-building and employee engagement within medium and large, complex organisations, particularly across digital, data-led and regulated sectors.
Brian Morris
Managing Director B2C
Background
Brian Morris is Managing Director of B2C at Spotlight Sports Group, responsible for the performance, strategy and growth of the Group’s consumer-facing and affiliate businesses. He has spent over 15 years at Racing Post and Spotlight Sports Group, progressing through a range of commercial, strategy and leadership roles.
Brian began his career at Racing Post as an Online Commercial Analyst, where he helped build the internal business analysis capability within the B2C division. He went on to hold senior roles including Commercial & Strategy Manager (Digital), Head of Betting and B2C Director (Racing), before being appointed UK B2C Director and, most recently, MD B2C in February 2025.
Across these roles, Brian has been responsible for maximising profitability across betting, gaming and affiliate P&Ls, aligning marketing, product, commercial and content teams to deliver aggressive growth targets, and overseeing international expansion opportunities. He has also played a key role in CSR and responsible gambling strategy, M&A activity and broader affiliate and partnership strategy.
Brian owns the Racing Post and affiliate strategy across Spotlight Sports Group and oversees a portfolio of consumer and affiliate brands that underpin a significant proportion of the Group’s revenues, including Racing Post, Pickswise, Free Super Tips, MyRacing, and associated international and affiliate-led propositions.
He is an established industry voice, regularly contributing to EGR and wider sector discussions on affiliate growth, engagement, trust and responsible innovation, particularly in the context of AI, personalisation and long-term audience value.
Mark Petty
Group Finance Director
Background
Mark Petty is Group Finance Director at Spotlight Sports Group, leading the Group’s finance function across a private equity–backed sports media and technology business. He was appointed to the role in October 2024, having previously served as Director of Finance and Head of Commercial Finance within the Group.
Mark has over 15 years’ experience across finance leadership and commercial partnering roles, including senior positions at Intertek and The Football Association. At Spotlight Sports Group, his remit includes financial reporting, business planning, acquisition integration, refinancing and supporting the executive team on growth and investment decisions. He trained at PwC and is a Chartered Accountant (ICAEW).